Advertisers Mood Board Analysis

This mood board is designed to get an interpretation of what companies will be advertised in my magazine that might appeal to the target audience, these include phone companies, skateboard companies, television shows etc…

I have a few companies related to gaming and technology, a magazine aimed at a teenage to early twenties audience this will be appealing. Steam and Origin are two digital gaming markets, and gaming is a very common hobby within my target audience. Linking to this is the nvidia company, a company that produces computer hardware that improves gaming quality. Other technology includes cameras and amps for example Orange and Canon, both completely different hardware being produced but develops product that’s intended for my target audience. Other hobbies include playing instruments and skateboarding, so companies with the likes of Gibson, a major guitar company, and Almost which is a company that produces skateboard equipment, tending to the hobbies and always keeping people updated with the new developments from their company is important.

I have thrown a few companies that produce consumable products, relentless is a popular drink within my audience as its cheap and available everywhere, the effect of it is just an energy boost that is favourable to younger people. KFC has also got a spot on my board along with McDonalds, fast food chains that have their mark global need to be advertised to keep people updated with brand new products that they produce and deals.

E4 the popular television channel that is enjoyed by a large portion of the population that watch television, advertising brand new TV shows is extremely important, maybe even a channel guide could be included within the magazine for the reader to refer to.

The highly respected car company BMW will be advertised, everyone wants a cheap car around that age as they are just finishing driving lessons and getting their licences so a car will be the next step for them.