Tuesday, 3 November 2015

Information on Magazine Publishers

Conde Nast

Conde Nast is a division of Advance publishing’s, an American media company that publishes a range of magazines and newspapers, founded in 1909 is a mass media company centred in New York City. Conde Nast has gone on to produce film, television and digital video programming, whilst also still owning many fashion magazines including Fairchild Fashion Media along with their other fashion journalism brands. Attracting more than 164 million of the population consumers across its 20 media brands, digital and physical. Their brands of magazines range from Bridal to technology and Culture to Food with over 20 publications including Vogue, Glamour and Wired. The company’s portfolio included a portfolio of 21 owned websites and 17 digital video channel, these have brought the company to the number 2 spot in lifestyle category.

Their target audience is 22- 32 year olds going for both genders, considering the range of products they distribute. Wired and Teen Vogue can be are completely different but Conde Nast use this to have a massive target audience, similar reasons to the distribution of House and Garden under their name a magazine generalised to an older audience. But their genres stretch from Music to bridal then to technology, also their platforms on how they produce go a long way most of it being online based from modern times do to the increase in popularity of this way of reaching out to people with their product.

Bauer
Bauer the large European media company founded 1875, standing at a revenue of approximately 2.4 billion euros as of 2013. Bauer Media is a multi-platform media group, with locations across the UK. Following their purchase of Emap in 2007 The Bauer Media Group acquired a collection of media brands. This includes heat and Grazia as well as a radio portfolio of national radio brands such as KISS FM UK and Magic, and regional radio brands across major UK cities. In 2013, Bauer Media also acquired the Absolute Radio Group from Times of India
Bauer Media also broadcasts TV music channels including The Box TV, in a joint venture with Channel 4. In the UK Bauer Media is the sister company of H Bauer Publishing, who publish titles including Take a Break. Bauer Media Group has a 50% stake in the British television company Box Television, the other half owned by Channel 4. 4 music, Kerrang!, Kiss, Magic, and Smash hits.
Q started out as a music magazine published monthly in the United Kingdom. Originally it was to be called Cue (named after the act of cueing a record to play). However the name was changed so that it wouldn't be mistaken for a snooker magazine. The Q music brand has expanded to Radio and Television, with Q Radio and Q TV being music entertainment that specialises in indie, rock and alternative. Q also holds annual music awards in the UK, known as Q awards. In spring 2010, Bauer caused controversy with its attempt to unilaterally impose a new contract on all photographers and writers, which takes away their copyright and off-loads liability for libel or copyright infringement from the publisher onto the contributor. 200 photographers and writers from Q and Bauer's other music magazines, Kerrang! and MOJO were reported as refusing to work under the new terms.
Kerrang! is a brand that specialises in Rock Music. It originally began as a magazine and in 2004 Kerrang Radio was launched. A Kerrang TV channel also exists. As of 2005 all of Kerrang TV's programme content is music videos the majority of which is open scheduled for text requests from their playlist.

Livingly Media
Livingly Media, formerly known as Zimbio, Inc., is a Californian based digital media exclusive company that publishes three lifestyle themed sites for computers and mobiles. Sites include articles, photography and video, and reach an audience of over 20 million monthly. Zimbio covers entertainment news; StyleBistro covers fashion, beauty and style; and Lonny covers home design.
Tony Mamone and Danny Khatib created the company in 2006 as Zimbio, Inc. The company changed its name to Livingly Media in August 2012, shortly after purchasing Lonny Magazine. The team consists of Tony Mamone CEO, Danny Khatib COO, Erica Carter as VP of Finance, Nicole Amico as VP of Sales, and Bruce Martin as Chief Technology Officer. The company, which was ventured by Menlo Ventures, and Draper Richards, and was acquired by Aufeminin.com.
In May 2006, the company launched its first website, Zimbio.com which focused on entertainment news including movies, music, TV and celebrities. In July 2010, the company launched StyleBistro.com to focus on fashion and beauty - what celebrities are wearing, trends and products. In 2012, the company purchased Lonny Magazine. It was redesigned and launched as Lonny.com in November 2012. In February 2015, the company announced that it was being acquired by the Axel Springer-owned Aufeminin Group.

Their use of online distribution only is a method that is largely favoured within the audience they are reaching out to, a younger generation won’t buy magazines, over looking it up online instead.

No comments:

Post a Comment